Category Archives: Find a Major

College Admissions Pet Peeves


Highlight from U.S. News & World Report’s Best Colleges 2013 guidebook: 10 college admissions officers share their pet peeves

Choosing a college that is best for youWhile the “best colleges to attend” isn’t the “best way” to choose a college, attending a highly ranked college over a local junior college will add dollars to your starting salary. But getting accepted is the first hurdle. Choosing a college only happens after you are accepted. Here are excerpts from the article based on college admissions decision-makers:

  • Be yourself: “I’ve been jaded by years of reading captivating pieces only to meet the student and realize that he or she could not possibly have used the vocabulary relayed in the writing,” reports Tom Delahunt of Drake University.  “Students should submit their strongest work, not someone else’s.”
  • Passions, not laundry lists: “I become leery about a candidate when I notice his or her list of extracurricular activities increase significantly during senior year,” reports Delahunt. “Instead of a laundry list of commitments, we admissions officers want to know which one (or two) of these activities is truly a passion.”
  • Avoid slang: “While there is a time and place for shortcuts, emoticons, and other symbols of contemporary communication, your application should reflect formal standards that would make your English teacher proud,” advises Bruce Latta of the U.S. Naval Academy.
  • Watch what you post: “Many of our applicants tag themselves in photos after they have visited our campus, so it’s not hard for us to see what profiles are open to the entire world,” Latta notes. “My best advice is to remember that if your grandmother wouldn’t be proud to see what you’re posting online, it probably shouldn’t be public.”
  • Know who we are: Too many students ask questions about what majors are offered and other information “that is plainly stated on our website.” says Suzi Nam of Swarthmore College. “We want you to display, through your application, that you have a meaningful understanding of our institution and how and why you see yourself as being a good match. This kind of authentic, thoughtful engagement with the admissions office is what all colleges value most.”

Excerpted from “What Not to Do When You Apply” in U.S.News & World Report’s Best Colleges 2013. Available at usnews.com/college13. Copyright © 2012 U.S.News & World Report, L.P. Used by permission of U.S.News & World Report, L.P. All rights reserved. U.S. News allows republication of this excerpt without specific written permission or payment of royalties, provided that the excerpt is republished in its entirety without any modifications and includes this notice. Please contact permissions@usnews.com with any questions.

Carl Nielson is an organizational development consultant, professional career and executive/leadership coach and creator of the nationally recognized program Career Coaching for Students™ . Career Coaching for Students is available as a district-wide high school program, college program and in group and on-one-one offerings through certified career coaches throughout the United States, Canada and other countries. Contact Carl Nielson at carl@successdiscoveries.com or call 972-346-2892 to discuss specific needs. Or visit us at http://www.careercoachingforstudents.net

Freshman Year: The Big Picture by guest blogger Jennifer Karan, Executive Director, SAT Program, College Board


Happy TeensAs a former English teacher and Dean of Students (9th and 10th grade), I know that there are few things as daunting, mysterious and exciting to a teenager than freshman year of high school. It’s a whole new world: the hallways are foreign and at larger schools, students sometimes feel as though they need a GPS to get from class to class; the upperclassmen seem so much older and are brimming with a glowing confidence; teacher expectations and homework may require substantial adjustment. And college seems like a distant point on the horizon.

Part of the trepidation may be what adults would understand as not being able to see the forest for the trees. However, when a student is able to see how the various academic courses, opportunities in arts and athletics and programs that develop other interests (the school paper, community service or a part-time job) that form the Big Picture, he or she is able to navigate this terrain successfully, with greater purpose and enjoyment.

high school students see the big picture and plan carrersAn excellent first step towards realizing this Big Picture is to encourage a student to make an appointment with a school counselor early on. Where access to a counselor is difficult, students can approach a trusted teacher of a favorite subject. If a student is willing to share information with this new advisor, he or she can help that student make sure he taking the right classes to graduate on time and taking the types of classes colleges are looking for. Students should discuss favorite subjects to learn about additional opportunities as well as to get the necessary help with the more intimidating courses before it’s too late. Students can even share hobbies as well as aspirations; a counselor or advisor can help find extracurricular activities to help develop these interests.

Big Future, sponsored by the College Board, is an incredibly useful tool in helping students of all ages contemplate and understand what it takes to get to the college – or major – of their dreams. Starting early can help high school freshmen plan an academic path and start to understand the financial aid process, including scholarships and merit aid. It also provides information on how to make high school count, things to discuss with a counselor, planning college visits and other avenues to success.

Becoming aware of all the available resources and understanding how the decisions made now will offer benefits later on is one way to start the planning process. Actively utilizing those resources and building a unique and representative academic and extracurricular profile puts students on track for the Big Picture: showing colleges who they really are.

Career Coaching for Students is the solutionCareer Coaching for Students™ offers high school students the opportunity to develop a clear picture of self and their future that lifts self-esteem, increases academic performance and helps the family avoid unnecessary costs of changing majors and extending college due to changes in direction. Student Resource Central, the most comprehensive resource portal for career exploration and educational strategy research includes Big Future by College Board among its recommended resources. Freshman spring semester is the ideal time to take part in the Career Coaching for Students program. For more information, visit the website at http://www.careercoachingforstudents.net.

About the SAT Test

Choosing and Changing Majors: Status Quo or A New Standard?


The following graphic is from The College Board. We’ll start the discussion here.Is Changing Majors OK?

From the quote in the green bubble, “It’s okay to change your plans even if it means changing your major.” Well, yes, if you find yourself going in the wrong direction, change direction. But The College Board position, and that of most colleges and universities, is that changing majors multiple times to “find yourself” is okay. It isn’t. What it tells me is that the student didn’t do the work to determine a career path prior to showing up at college.

Many colleges and universities report the statistics that support the 2005 article by MSNBC.com that indecision about what major to choose can prove very expensive.  According to Dr. Fritz Grupe, founder of majors.com, eighty percent of college-bound graduating high school students have yet to choose a major before arriving on campus.

With tuition averaging $18,000 or higher in 2012-2013 at public universities, and much higher at private universities, indecisiveness can drain college savings accounts as students restart course sequences or transfer schools – losing credits in the process. Ultimately the result is that the student extends their college days beyond the four years parents planned to finance.

According to College Board, five- and  six-year students are not uncommon. Roughly 40% of those who start a four-year degree program still have not earned one after year six!

There are a variety of good reasons for dragging a college career into its fifth and sixth years—from taking time off for foreign study, to taking advantage of internships and co-ops or needing to balance academics with part-time employment to pay tuition. But changing majors is the one thing that drives up an education’s cost while potentially driving down a student’s self-esteem. It is also the easiest to avoid.

Bad Advice?

There are many (too many) assessments that aren’t valid and reliable. There are also “exercises” that professional counselors recommend if you don’t have access to professional tools such as valid and reliable assessments.

Kate Brooks, director of liberal arts career services at the University of Texas at Austin, thinks surveys can help focus a student’s attention on potential courses of study but she warns about the the students tendency to apply the results too inflexibly. “Often a student will say, ‘the test says I should be a florist, so that’s what I have to be,’” she says. A valid and reliable assessment and process doesn’t result in one career choice. A student that has that belief wasn’t counseled properly and was most likely not using a valid and reliable assessment instrument.

“Nationally, we see statistics quoted that as many as 80% of all college students change their major or that the average college student changes his/her major an average of 3-5 times. If you were able to count how many times students change their mind about what they want to do after graduation, it would be much higher. “
University of Missouri • MU Career Center, 2010
Student Success Center

Rather than properly designed, validated and reliable assessments, Brooks favors an exercise to help undecideds identify and translate interests into majors and eventually careers they will succeed in and enjoy.

She sends students to the nearest Barnes & Noble to browse the magazine racks. They are instructed to buy the three magazines they find most interesting. “We then discuss what prompted them to buy those magazines. It may be they chose Newsweek because they are interested in current events and politics. Or possibly there was an article in ESPN about nutritional sports bars. We talk about how pursuing chemistry could lead them to create a better bar or sports drink. Or maybe it is the marketing aspect that appeals to them — the ads. The point is to help them understand what things excite them and what careers are connected to those things, and which majors would lead them to those careers,” explains Brooks.

That exercise is wonderful but too simplistic. Choosing a career and the best major for that career direction is a little more complicated than that.

Tips for helping your student choose major

What can parents do to help their children get through college in a timely fashion while staying passionate about their choice of major? Here are some suggestions I think are worthy of considering:

  • Refrain from pressuring children into making quick choices or pursuing majors associated with high income professions. Not everyone should or can be a doctor or a lawyer.
  • Focus attention on pursuing courses of interest based on a career direction, even if the immediate relationship to a major or career is not obvious.
  • Double-majoring is a great way to keep opportunities open. With good planning in high school, double-majoring is not only very doable, it may very well be more interesting and provide an extra level of motivation and self esteem.
  • Encourage participation in job shadowing — going to work with people to see what their jobs actually entail and asking people they meet how they got into their careers. While in high school, interview people in the career of interest that are passionate and successful. Parents can help set this up.
  • If they do enter school undecided, engage in a career coaching program that provides professional-grade (highly valid and reliable) assessments and a process that leads to clarity and good decisions. It doesn’t hurt that the program will also assist in a broader sense of creating success across the bigger picture of life.
  • Refrain from giving advice based on the job market of twenty-some years ago or the “parent ego”. Today’s employers need a different kind of worker and favor different degrees. Many parents see their own career as a great direction for their son or daughter. Genetics may have played a part in creating that awesome son or daughter but choosing a career is a highly individualized event.
  • Urge them to take full advantage of campus advisory services to avoid floundering, shifting from one course of study to the next, and prolonging their dissatisfaction and their academic careers. While I am generally strongly negative in my bias about college advisory competencies when it comes to assisting students in choosing a career direction and then matching potentials majors for that career, if you are taking any of the other advice above, this may not be necessary but it is usually the first option. students rely on and is the one option with the greatest gap between expectation of value and actual value. Just keep in mind, you might be told to go to the local magazine store to find your career.
  • Help them understand that a major is not a career. There are multiple paths to most careers, just as there are multiple careers that can be had from a single major. Encourage them to explore their options. Having a career direction is much more powerful than choosing a major.
  • Help them prepare academically before arriving at college to avoid spending their high-priced time on remedial or review classes.
  • If a child is undecided, consider seeking out a college with the resources to acquaint them with all the options to make a well-founded decision. Not all schools have or emphasize such programs.
  • Understand that the student-to-counselor ratio averages 450-to-1 nationally at the high school level. Do not rely on high school counselors to guide children through the exercise of choosing a major.

However they get there, encouraging children to think through their career interests before choosing a school or program can help them avoid future frustration, academic let-down or feelings of failure. It is also key to helping them graduate in four years and move into their ‘real’ lives before they out-spend their college savings accounts.

A more up-to-date and informative article is available.

2015 national webinar to be held in July for career exploration and planning that leads to choosing a major

Parents Guide to Career Exploration and Planning


It isn’t possible for every high school student to benefit from the Career Coaching for Student program (maybe some day). If it were, you’d be sure to receive assistance in all of the areas listed in this article and your teen would be on solid footing for the path ahead. Short of that honorable goal of serving every student, the following ideas are for parents of incoming high school students and any teen ready to consider and explore their future.Happy Teens

Parents are a teens primary counselor. As much as teachers, school counselors and other professionals try, parents play a crucial role in drawing a study plan and shaping the career direction and future of their children. Entry into high school is the time parents need to acquire knowledge about educational options, objectively understand their teens interests and skill sets and “parent” them through the exploration and decision-making process. Decision making doesn’t have to mean “choose” a career while in high school. Decision making needs to be focused on strategic direction. That may result in a career decision or it may set the student on an informed path to explore and evaluate the best potential opportunities that lead to happiness and success.  Either way, a good career choice will be made.

Why parents’ guidance is important for student career exploration

  1. Because parents have rich knowledge and experience. The teen’s interests and talents may be very different from a parents, however, the parent has the knowledge and experience to bring greater wisdom to the process.
  2. Many students choose their school or college of study after a brief, mostly subjective look at a few choices, without research and due diligence, often times going by just the hearsay. In this situation, parents can encourage their teen to gather all relevant information to make a more informed choice, considering both the short- and long-term benefits and prospects.

How parents can help in career selection

  1. A parent’s attitude matters a great deal! Stay positive and focused on a future of success. The work place today is always changing and may seem scary. Don’t make the past seem perfect and the future terrifying. Encourage your teen to develop a positive attitude and learn about a variety of industries. Many career choices can be applied in diverse industries which present very different experiences.
  2. Do not shoot down ideas that your children may come up with on their educational and career choices. If you react negatively, it will likely shut down or reduce the communication process. Keep the lines open as you encourage information gathering and informed choices rather than “your” choices.
  3. Jump on opportunities. Informal discussions about the world of work with your teen can be productive. Current news and websites like www.ted.com can be a catalyst to a rich discussion.
  4. Provide guidance and blind encouragement. Do not impose your ideas against theirs. Your goal is to help your children find their own way based on their interests and skills and not follow your ideas and interests, which could prove counter-productive. By discussing interests, dreams and goals, you can get to know your children better, which will help you guide them.
  5. Encourage your teen to set goals. By starting early with goal setting and action planning, simple and rewarding goals will lead to extremely valuable skills for life and more consistent achievement of goals as an adult.
  6. Be practical and realistic in your approach but don’t assume something isn’t possible. Examine and find out whether their interests are genuine, or mere aspirations influenced by external forces.
  7. Encourage your child to explore their options through work experience and by talking to people in occupations that interest them. Visits to relevant businesses will help. Putting your teen in contact with those in a career of interest is extremely valuable. Meeting multiple people to gain “inside” career information can be more valuable than a summer job.
  8. Let your teen identify and select their area of interest. Parents can help students to identify the broad area of work that interests them, what sort of environment they would like to work in and then link it to their skills, interests, abilities and values. Be wary of popular assessments used for students. Many are not effective and can create confusion. Their validity and reliability may also be questionable.

How to begin

1. The best way to begin career exploration with your children is by talking about your own career. What do you do in your job. What decisions did you make that led you to this point in your career. Teens aren’t always overly interested when parents begin to share their wisdom with them. Be patient. When it comes to “telling”, asking questions more often is a better strategy for opening the door to rich discussions. Discuss a variety of occupations that you observe in everyday life and what those jobs may involve.

2. Emphasize personal accountability and self management. These are two critical skills consistently found in highly successful people – regardless of what career they choose to follow.

THE ACTION PLAN

The career decision-making process described below includes activities that can begin pre-high school and go through high school and post-secondary education.

Action 1 – Enable self-awareness through valid and reliable assessments. When it comes to assessments, start with yourself. Evaluate the assessment administration experience and the results.

Action 2 – You and your teen may also want to consider lifestyle implications and the overall impact that lifestyle preferences will have on career choice. For instance, will the job require irregular hours? Will the salary support the lifestyle your child wants? How much education does the occupation require vs the desire for continuing education? It’s important for your child to understand the relationship between lifestyle, personal preferences, occupational choice, and educational pursuits. Help your children understand and balance the difference between wants and needs.

Action 3 – Help your teen stay focused on career exploration.
Help your child to explore a variety of options with the goal of narrowing those options to a manageable few. Most students want to look at college choices first, major second and career third. Help them avoid that mistake.

Action 4 – Evaluate educational strategies that support a career direction. Evaluate educational options before looking at college choices. Schools vary greatly in their reputation for different areas of study. The best employers know which schools are at the top for a subject and which are not.

Action 5 – Research school choices based on career direction and desired post-secondary education. No school has everything for everyone. Even the most prestigious schools such as Harvard might not be the best school for what your teen is interested in. Choosing a college or university takes a little work.

Action 6 – Make choices based on quality information. Encourage your child to explore a variety of career areas, before making a choice. The economy, demographics, and technology will continue to change the workplace. Some jobs become obsolete while other new jobs emerge. Some occupations may maintain the same title, but they may change or evolve so drastically that they no longer resemble what they were a decade earlier. As the workplace continues to change, it will be more important to focus on personal soft skills and how they can be applied. Some soft skills are more important than others depending on the career. Decision making has been identified as one of the most important soft skills required for career success. It has also been identified as the weakest of soft skills of incoming Freshmen in college.

Action 7 – Create an action plan

Planning is much easier to do when a passionate future view exists. The passionate future view serves to motivate your teen to take challenging courses.

Action 8 – Begin planning for the expense of college. Motivation goes up when a teen sees that excellent grades will pay off in significant scholarship money and improved odds of being accepted to their first school of choice. Don’t think you can afford the most expensive colleges and universities? Explore all options available to get scholarships, financial aid, fellowships and interest free students loans. Why? Many of the scholarships will be based on achievement and required courses through the high school years. Many students of lower income families are provided significant financial support.

Action 9 – Take action. Encourage your child to stick with a rigorous school curriculum to build a strong foundation in math, reading, writing, computer skills, and science. The stronger the foundation, the more career options will be available later in life.

Action 10 – Review and revise. As your child matures and gains more knowledge and experience, his/her interests may change.

Course selection in high school will determine what opportunities are presented and the available course of action after graduation. For instance, if your child wants to go to college and she/he hasn’t taken the required advanced level courses, remedial courses may be necessary.

Help your child to stay on target by taking the necessary courses. Remember that all plans should be flexible in case your child wants to change some of the goals she/he set earlier on.

It is your child’s future, not yours! It is your role to separate your innermost desires and wishes from that of your child. Help them reach their own dreams.

Carl Nielson is an organizational development consultant, professional career and executive/leadership coach and creator of the nationally recognized program Career Coaching for Students™ . Career Coaching for Students is available as a district-wide high school program and in group and on-one-one offerings through certified career coaches throughout the United States, Canada and other countries. Contact Carl Nielson at carl@successdiscoveries.com or call 972-346-2892 to discuss specific needs. Or visit us at http://www.careercoachingforstudents.net

High Schools Recognize Online Student Career Planning Solutions Aren’t Making the Grade


According to an article in Education Week, more and more schools are recognizing that career and education planning for secondary students is essential to producing self-sufficient graduates ready for the workforce of today. With post-secondary education receiving an increasing amount of attention nationwide, many high schools are finding that helping students choose a career goal encourages improvement in academic performance and achieves significant results for their students.

Any increase in planning is welcomed, but many planning programs focus solely on admissions test prep and non-directed career exploration, relying on a series of questionable online inventories and surveys that do not allow for the introspection and guidance needed for such a consequential decision. In contrast, the American School Counselor Association’s National Standards for Students and The George Washington University Freshman Transition Initiative’s Standards for Freshman Transition find three areas of development are key to effective guidance and planning: academic, career, and personal/social development.

Online solutions may seem adequate but are poorly suited for promoting personal/social development, creating intentional student engagement in academics and achieving the results that will make a measurable difference for students. Many high school programs often settle for (and demand) the creation of a 4-year plans starting with the freshman year. Choosing a track is great if it is based on an informed decision by the student. Most high school freshmen are not given the opportunity to do quality research and introspection to make an informed decision – yet the chosen track will impact them for years to come. And these plans only focus on taking the student through a “chosen track” through the end of high school and neglect planning for post-secondary completion and workforce entry, unlike the 10-year career and educations plans recommended in the Standards for Freshman Transition.

There is one alternative – Career Coaching for Students™. To learn about the Career Coaching for Students program, which meets all the Standards for Freshman Transition recommendations, check out the information at http://www.careercoachingforstudents.net.

Carl Nielson is a professional career and executive/leadership coach and creator of the nationally recognized program Career Coaching for Students™ . Career Coaching for Students is available as a district-wide high school program and through certified career coaches throughout the United States and other countries. Call Carl Nielson at 972-346-2892 to discuss specific needs.

Career Mapping Catching on in High Schools


The article Career Mapping Eyed to Prepare Students for College by Caralee J.  Adams, reviews the current state of high school student preparation strategies for researching and making career choices. I’ve pulled a few quotes and provided some comments and insights into what the reality of today’s efforts are producing.

Secondary schools are becoming more intentional about helping students discover their career interests and map out a plan to achieve them.

This effort is only as good as the foundational approach. As the article suggests, “Finding time during the school day can be a challenge, and the job of overseeing the process often falls on already stretched counselors, according to researchers and program administrators.” The assessments that schools use (see comment further down about Naviance) are not valid and can not be used in the work world to match people and jobs. Students recognize these issues quickly and consequently dismiss the entire exercise as a “waste of time”.

About half of all states mandate that schools help create individual or student learning plans, and most others have optional programs.

A student learning plan is something schools have been providing since student guidance counseling was created. Designing and attaching a student learning plan to a career direction is not something that should be done until high school. Mandating this activity has not created any measurable change that can be associated with increased post-secondary education, higher GPA or better test scores.

Enabling students to make their own plans puts them in the driver’s seat and encourages a long-term look at their course selection so their choices match their career goals, experts say.

The key here is “match their career goals”. A high school student is not equipped to make sense of the assessment results and do not have the necessary knowledge about different career paths to make decisions about career direction on their own. Schools do the best they can to expose students to different career areas but it is a shot gun approach that results in students feeling lost and/or overwhelmed.

Often, districts give students online accounts with passwords to track classes; create an electronic portfolio of grades, test scores, and work; research careers; and organize their college search.

These online accounts, including the one mentioned in the article, Naviance, have been around long enough to measure their effectiveness. Ask any student, and I really mean any student, that attends a high school with Naviance (or other online solutions) and ask them how they used Naviance. The answer I receive is “I didn’t.” or “It wasn’t helpful at all.“.

Schools, meanwhile, have not yet experienced the payback on their investment. As with many education programs, the rollout is left up to districts, creating a patchwork of approaches throughout the country.

This is a great “excuse” for the companies such as Naviance and the school administrators. A person I respect who works with at risk kids and served on a school’s trustee board and knows Naviance very well stated the online solution was “used only to help students get into a preferred college” – not to help them identify and focus on career direction.

Students create plans starting as early as the 6th grade. Of course, they can—and often do—change their minds about their career path. …Typically, a student might have a career-exploration unit in 7th grade. Through an interest inventory, in which the student answers a series of questions about preferences for working, say, with people or numbers, indoors or outside, his or her interests are matched with career clusters and pathways.

Childhood development studies clearly show that a student’s behavioral style and motivators are being established through middle school. The motivators (personal values) are set earlier. Behavioral style is in “wet cement” as students enter high school. The behavioral style and motivators are key to aligning a person’s “talent” to career options. Therefore, serious career exploration and career mapping is not useful until high school. Schools need to use a broader “exposure” strategy until high school. In high school, the focus needs to be at the individual level. That is where true career coaching is most effective. Also, did I mention the assessments used in school are not valid and reliable.

Knowing that high school students today connect best with online materials, the College Board recently launched a new interactive college-planning site, the BigFuture.org. And U.S. Sen. Chris Coons, D-Del., recently introduced a bill to pilot a project in which students beginning in 1st grade could start portable online college-planning and -savings accounts.

Students connect best with online materials? Give me a very talented teacher and the student will choose the teacher over online every time. The issue may not be the “preference for online materials” but rather a rejection of low quality teaching. With respect for Senator Coons, if we want to make college more affordable, fund the use of career coaching programs like Career Coaching for Students™  that are known to reduce the risk of changing majors in college and provide a student with an exciting personal future view that leverages their motivational and behavioral career match.

Todd Bloom, the chief academic officer for Hobsons, the Cincinnati-based company that produces Naviance, an online career- and college-readiness system, said the depth and breadth of individual learning plans are expanding, and the cost can run less than $5 per student per year. “It’s not a hard sell,” he said. “It’s socially desirable to have that vehicle. ”

And here you have the issue. School boards look at their budget and what they are “required” to provide and see online systems like Naviance as an “easy” solution to implement. Parents that are aware of the offering assume it is providing something helpful. The saying “you get what you pay for” is very applicable here. There is no hard data that shows any ROI on these “low cost” online system solutions like Naviance.

Yet a goal of the program was to increase high school graduation rates and that did not happen, said Jay Ragley, the director of the office of legislative affairs for the state. “It’s difficult to peg why we are not increasing graduation rates. That goal has still eluded the state,” he said, adding that it’s been a challenge to get parents used to the idea of career planning as early as middle school.

Until parents demand and receive better solutions in schools, I strongly recommend engaging a career coach for your high school student – as early as incoming HS Freshman rank and no later than the beginning of the Sophomore year.

Side Note from the trenches: We’ve approached school districts about integrating the Career Coaching for Students™ program as part of a high school curriculum. This program can easily fit into one class per week for a semester with other classes referencing parts of the program throughout the four years of high school. Students have access to the online career and education research tools throughout the four years. The most common statement we received as feedback: “Wow! This is exactly what we need. If we had this, we’d push our “online-only system” to middle school and have this for all of our HS students.” Our response to that: “Great! What is the next step to make this happen?” Reply: “Oh no, we’re too invested in what we have now. To go back to the school board and say we’ve got something better would not work out well for us. And besides, we know we won’t receive more funding to cover a more expensive solution.

Carl Nielson is a professional career coach, creator of the nationally recognized program Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

The College Essay Strategy – Got One?


Student Resource Central - Explore Careers, Choose Majors, Find Colleges

Student Resource Central provides high-quality, unbiased resources for career research, choosing educational options and finding colleges.

The folks at Best Colleges Online asked me to write about or reference their article on 10 Admissions Essay Mistakes You Don’t Want to Make. Before I get to the 10 mistakes (they did a good job on covering the subject matter in the article) let me be clear that Best Colleges Online is funded by those colleges and universities that pay them money. So, finding the best colleges is really a little misleading which is par for the course in most “free”online resources (as is the case with those “free” assessments). Part of the mission of Career Coaching for Students™ is to provide high-quality, unbiased and complete information. The resources that you will find in Student Resource Central™ are stringently vetted to meet our requirements. Students automatically have access to Student Resource Central when they attend one of our workshops or purchase either the Home Study program or a subscription to Student Resource Central.

Now for those top 10 Mistakes Students Make with their Essays:

  1. Spelling and grammar errors
  2. Sending it in Late
  3. Over-sharing personal information
  4. Going over the Page or Word Limit
  5. Flirting with Controversy
  6. Using Cliches
  7. Being too Confident
  8. Being too Humble
  9. Trying to Suck Up to the Reader/School
  10. Not Lining Your Essay Up With the Rest of the Application

The Worst and Best Paying College Majors – Are we asking the right question?


Are you driven by high earning potential? I mean real money. Payscale.com recently published their 2011/2012 salary survey by college major. I guess when you have data you can do anything with it.

For some college majors, for some people, the Payscale.com survey data is meaningful. For it to be useful, it has to be a specialized major that connects (strong correlation) to a specific type of work. For example, it is likely that those who complete an undergraduate degree in Elementary Education are teaching elementary education. In that scenario, the Payscale survey is meaningful and helpful. If you are fully self-aware, understand what a career in elementary education entails (what soft skills, continuing education, etc. are required)  and see yourself as a good fit to the job/career, then you can expect to earn right around the median (geographic differences will explain most of the higher or lower pay range). Money won’t be a personal motivator for that career. However, helping others is a personal motivator for the Elementary Education Teacher career path. What that means is that the job of Elementary Education Teacher rewards “work” that helps others.

If you look at the survey list of college majors, there is one fundamental flaw. The data does not take into account what the person is doing job- and career-wise. Isn’t that the better (more valid) question? How you get there is insightful but not predictive of your potential income as much as “what” you do in your career.

I had a boss back in the ’80s by the name of Don J. Redlinger. He was actually my bosses’ boss. Don was business unit VP, Human Resources. His income, including stock options, put him on a trajectory to being a millionaire. He later was promoted to SVP, Human Resources for the entire multi-national Allied Signal corporation. He was in his 30’s at the time. What degree did Don have? A B.A. in History. Looking at the listing of college majors based on mid-career median income, Don should have been at about $69,000. If he had received a degree in Human Resources, his salary might have been around $62,600. Both are wrong. His degree was a strategic choice along with the college he went to. “What” he was doing was most important and relevant to his income. The industry he was in, and the career path he pursued are much greater predictors of income. How he got to the VP position early in his career has a lot to do with the “total package” which includes your “talent” as well as what you did back in high school, college, internships and early jobs out of college.  My learning – a B.A. degree in History can be extremely valuable across a broad range of careers. Your talent and your strategy determine how well you leverage the degree.

Let’s look at another example – a long-time colleague and client of mine, Freddye Silverman. Freddye has a B.A. degree in  Spanish and M.Ed in Spanish and Education. So what is she doing today, 20+ years since her completion of her education? She is Vice President, Eastern Region at Jeitosa Group International. She is a respected and recognized leader in the HR technology solutions field who has more than 25 years experience as a practitioner and consultant in HR IT.  Freddye also has a teaching background in foreign languages which “enhances her global view”. Prior to Jeitosa she was VP, HR Technology Solutions for Cendant Corporation.

Because she has been a long-time client of The Nielson Group (corporate consulting where we use assessments to coach professionals and executives and assist with evaluating candidates during the hiring process using assessments), Freddye has been assessed using the same assessments used in the Career Coaching for Students program. When she reads her assessment results, she quickly says, “this is who I’ve been all my life“.

We know a great deal more than we did 20+ years ago about measuring personal talent and job matching. In Freddye’s case, what we now know, if used back then, might have suggested she look at a double major, Spanish (foreign language is a passion of hers) and Business Management, specializing in IT project management. Instead of starting her career in teaching (she is “behaviorally” a good fit for teaching/training as well) she might have gone directly into a corporate environment where her income in those early years might have been higher and she would have experienced much greater passion for what she was doing.

Hierarchy of Personal Motivators

Freddye's Personal Motivators

Behavior Insights Wheel

Freddye's Behavioral Style

For Freddye to have remained in teaching (lower pay, help others), her Social motivator (see chart above) would have needed to be much higher and her Utilitarian much lower. While Freddye may not have recognized the forces at work, she has the kind of behavioral style that “easily recognizes and accepts the need for change”. She isn’t one to stay in a situation that doesn’t excite her. She made a career shift early on. Over 50% of the population (including student populations) do not have a behavioral style that can shift as easily and dramatically as Freddye’s.

Many adults are in roles they chose while in college – by default. For those where the choice was a good one (the job’s talent demands fit the person’s talent make-up) it worked out well. For those that weren’t so lucky (around 50%), the chance of watching ten or more years tick off while they feel less than fulfilled and mediocre is high. Choosing a major based on “earning potential of that major” isn’t a good strategy.

We can’t predict the future. But we can do a much better job of helping students look at careers/jobs that match their talent design (behaviors, motivators, sometimes referred to as personality). If a student has a clearer idea of what makes them excited to get up in the morning and how the work they do feels natural to them, they will be much more likely to be successful. Money is one type of reward. There are other types of rewards that are equally powerful and important for success. Look at the job or career-match to your talents rather than the income potential of a major as a first step. Then look at the possible educational strategies that will support your career aspirations. If your career choice is aligned with your talent, any major that allows you to enter that career will work.

Degrees
Degrees
Methodology
Annual pay for Bachelors graduates without higher degrees. Typical starting graduates have 2 years of experience; mid-career have 15 years. See full methodology for more.

By the way, there is no “best major” for a Sales career (see article about groundbreaking research on top performing sales professionals) yet, sales is one of the highest median income career paths. The type of sales and choice of industry are much greater predictors of potential earnings.

Best and Worst Undergrad College Degrees by Major - Are we asking the right question?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Ask for a Favor


Career Coaching for StudentsMost people often hesitate to ask for help because they worry about being intrusive or appearing needy. The truth is that it’s innately satisfying to help others, and most people want to help. Adults especially enjoy helping up-and-coming teenagers that are showing personal accountability and self direction. As you evaluate potential careers, ask adults for favors.

Ask for help in finding and meeting people in your area of career interest. Asking can be a powerful way to get people become invested in your success.

Most people don’t realize the size of their network. And for those that do, very few leverage their network effectively. How large is your network? To find the answer, write down in three columns all of your friends‘ names, your family‘s names and your “professional contacts” that you can think of in a 10 minute timed period (set a timer). For example, I am considered a professional contact, feel free to put me down on your list.

Work on this list until you feel you’ve exhausted your thinking. How many people did you list? Now consider this, what if every person you wrote down had an equal number of people in their network that you have in yours? Some will have more. But let’s use your list count. Take your list count and multiply by the same number. The answer is your true available network.  For example, if you have 45 people in your list multiply 45 x 45 = 2,025. You now have a significant network that will most likely help you contact the right people in your area of career interest.

Be bold enough to use your network. They want to help.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Mountain Top or Dung Heap?


Dung Heap is smelly and dirtyMy colleague Steve Straus provided this insightful thought provocation to his newsletter subscribers. Adults appreciate the distinction Steve provides around being on the Mountain Top vs. being on a Dung Heap when it comes to one’s career. But do high school students see the distinction? Are parents sensitive to the lesson’s in Steve’s message?

“There are many paths to the mountain top” is an ancient bit of wisdom which means don’t get too enamored with the path you’re on, believing it is the only way. If your path works for you, use it.

Let others choose their own, if theirs works for them. It’s an interesting thought, applicable to careers, study, leadership, and families.

However, there is a problem that many who have taken the upward journey have learned. They have discovered, once reaching the top, they were climbing a dung heap. They found themselves dirty, smelly, and exhausted, and looking ‘over there’ at the real mountain top.

Before embarking on your journey make sure of your destination.

Coaching Point: Have you been pausing periodically to take a deep breath and notice the smell of your mountain?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.