Monthly Archives: August 2010

Parents: Guidance at School May Not Be Enough


Most parents assume that schools are providing the necessary college and career planning guidance to their children. But findings from over 10 years of research studies show that students are not getting the help they need to make good decisions about life after high school.

How Much Counseling Time Does Each Student Get?

38 minutes per year is the estimated amount of time the average student receives from a school counselor on college and career advising. This statistic is based on national averages of student-to-counselor ratios and counselor time allocation research according to a 2005 report entitled “Counseling and College Counseling in America’s High Schools” by Dr. Patricia McDonough.

This of course is an average. While the actual amount of time varies widely by school and by student, interviews with parents show that it is a large concern. Despite the best of intentions, the level of personalized guidance provided is not evenly distributed to all students.

“My child is a solid student. He isn’t at the top of his class, but he’s not struggling either. The school clearly pays the most attention to the students that standout… either at the top, or the bottom. If you aren’t in one of those groups, you fall between the cracks,” said the mother of a senior from a large Connecticut public high school.Many schools use an online Internet based program to meet career guidance requirements.

“My son is at the top of the class. If his Dad and I hadn’t been involved, he wouldn’t have received any career guidance and would have been very limited in the colleges he considered. He’s a self-starter, Eagle scout, athlete and academically successful but career and college planning requires professional and parental support. We enrolled him in a program for high school students called Career Coaching for Students™. That made a real difference for him and us.”

Not Enough Counselors… Too Many Demands

A quick look at the student-to-counselor ratios across the nation shows that there simply are not enough guidance counselors at each school to support the volume of students and all the demands placed on the counselors. Schools have used online Internet programs to fill the gap.

According to Dr. McDonough’s report, the American School Counselor Association (ASCA) recommends one counselor for every 100 students, or a 100:1 ratio. The real student-to-counselor ratio across the nation’s high schools is estimated to be 315:1. That is three times the recommended level according to the National Center for Educational Statistics (NCES).

In some states, such as California, Minnesota, Arizona and Utah, the average is well over 500:1

Counselors aren’t there to do career guidance counseling

School counselors handle issues ranging from attendance, discipline, drug and alcohol abuse, sexuality and pregnancy, suicide prevention, and personal crisis along with academic testing and a host of other administrative duties assigned to them.

Where does this leave college and career planning services? They are considered “nice to haves” in many schools because the time and resources aren’t there to support them.

Not Only a Public School Issue

The average student-to-counselor ratio in private high schools is estimated to be 241:1 according to the National Center for Educational Statistics. While this ratio is better then the public school ratio of 315:1, it is still over two times the ASCA’s recommendation of 100:1.

Even though private school student-to-counselor ratios are better, parents report that the guidance their children receive is almost exclusively focused on college counseling and placement, not on what the students will do with their education once they graduate.

TIPS FOR PARENTS
Regardless of whether your child attends public or private school, here are some tips to make sure that he/she receives the guidance needed to make wise and informed decisions about his/her future:

  • Don’t assume your child is getting enough college and career guidance at school
  • Find out what the student-to-counselor ratio is at your child’s school
  • Contact the school’s guidance department to learn what kind of personal career counseling is provided:
    • When, what and how much 1-on-1 college guidance is provided?
    • When, what and how much 1-on-1 career planning guidance is provided?
  • Talk with your child. Ask the following questions:
    • Have you taken interest, skills, values, and personality assessments at school?
    • Has the school counselor helped you understand what the assessments mean?
    • Has the school counselor met with you 1-on-1 to discuss career possibilities?
    • Has the school helped you plan your college search based on your career interests?
    • Has the school helped direct you to financial aid and scholarship opportunities?
    • Has the school discussed with your student the connection between high school class choices and the impact it will have on college admissions?

Increase the 1-to-1 support your child receives with personal career and education guidance to help your child sort through his/her best-fit choices. It’s much more affordable than you think. Is there anything more important than your child’s future success?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching. The Career Coaching for Students™ is offered throughout the country and can be organized as a local workshop. National webinars are scheduled to begin in the Fall of 2010 that combine group and individual attention. Parents are encouraged to participate with their son/daughter. Call 972.346.2892 to discuss details.

New LinkedIn Group to Help Unemployed Find THE Job


This post isn’t necessarily for students, except to say, if you want to find that perfect first job or internship, you need to be networking. The best place to network online isn’t Facebook. It is LinkedIn.  LinkedIn is the “fb” of people in the work world. I established a group on LinkedIn called Student Career Coaching and Mentoring that is specifically for students to network with successful people for career exploration purposes (not to solicit a job).

For now, the rest of this post is for adults in career transition. I hope this helps many people. If you use this please leave a comment about how useful the information was. If you know someone currently UNemployed please forward, retweet, FB the link, etc.

There is a new group on LinkedIn called Linked: Unemployed at http://www.linkedin.com/groupRegistration?gid=3286490

This group is for anyone. If you are employed and on LinkedIn you might be able to help someone find a job just by being a member of the group. If you are a hiring manager or recruiter you might find that perfect candidate.

And best of all, if you are currently UNemployed or for whatever reason in a job search you can:

  • Network with members of the group
  • Take assessments that will help you better articulate your talents
  • Access web resources that might just help you get the job offer. 

Huh?! Take assessments? Articulate my talents? Why do I need to know more about my talents?

You know yourself. Right?

“Wait a minute. Is this a gimmick about self-help books and how self-awareness and emotional intelligence are connected to successful people. I don’t need that sh***. “

Does that sound like you?

Linked: Unemployed is totally free, has no hidden agenda, nor does the group owner otherwise gain in any way from anyone or anything in the group. This is a “give back” program made available through a partnership between Success Discoveries and TTI Performance Systems. So if you know someone who is UNemployed at the moment, get them on LinkedIn and get them to take advantage of Linked: Unemployed today.

Every day that goes by is one more day that could have been much better. Make it a great day unless you have other plans.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Student Resource Central is Fast Becoming THE Career and College Research Go-To Site


Student Resource Central™, the secure-access part of the Career Coaching for Students™ website is fast becoming THE Career and College Research Go-To Site for students: Incredibly rich with high-quality, high-value and validated content that saves incredible amounts of time for students (and parents).

The Career Coaching for Students™ program is the pride and joy for Success Discoveries (other programs will be coming in time). Because of the depth and quality of the program, the Home Study Personal Edition is $349 (current price) and workshops being offered in various areas of the U.S. range from $500 to $850 per student. While it is worth the price of admission, many families won’t be signing up. Yet, we have an incredibly rich amount of web content for students to use for career exploration exercises, search for colleges that match their educational goals, learn about financial aid, budgeting for college and scholarships and much more. Until now, you had to sign up for the one-on-one coaching or one of the workshop programs to have access to the Student Resource Central site.

We are now offering a $19.95 family license to access Student Resource Central™, the premier career and college exploration resource site. This one-time fee provides access with no expiration. Have more than one child approaching high school? Your username and password will still work next year and the year after. And we provide a 100% satisfaction guarantee or your money back.

We wish every student could take advantage of the full Career Coaching for Students™ program. For those that can’t, access to Student Resource Central™ can be the next best thing.

For-Profit Colleges Mislead Students


SPECIAL OFFER AT BOTTOM OF ARTICLE
On May 4, 2010, we posted an article on this blog and at the home page of Career Coaching for Students™ entitled PBS Frontline Exposes Fraud at For-Profit Schools. Obviously we have to give PBS credit for the story. Now it seems the General Accounting Office (GAO, United States Agency) has published their findings which are both confirming the PBS story and very damning for the “For-Profit Educational Industry”. These “for profits” offer “extensive career planning and placement programs” which has been the enabler for the “for-profit college industry” to secure significant market share in the higher education industry.

According to the United States Government Accountability Office (GAO), nearly two million students attend for-profit colleges, pursuing bachelor’s and associate’s degrees in disciplines that range from cosmetology to nursing and engineering. In 2009, for-profit colleges received more than $20 billion in federal loans and grants. These are powerful institutions that students, the government, and employers have trusted with a significant part of our society’s future. Knowing this information, you can imagine the outrage and shock that accompanied today’s GAO report that implicated 15 for-profit colleges in deceptive recruiting & career planning practices.

Of the 15 colleges tested, four institutions were guilty of fraud in their aggressive and misleading marketing techniques. As part of the GAO’s undercover investigation, four agents posed as prospective students and met with admissions staff for financial aid, tuition, and career planning information. The test revealed the following questionable marketing practices:

  • One for-profit college encouraged an applicant to hide $250,000 worth of assets on a federal financial aid application
  • According to The New York Times, another college encouraged a student to lie about dependents on a financial aid application 
  • Admissions representatives misrepresented tuition costs, quoting the price of classes for nine months instead of one full year
  • Students were provided with false career planning advice. For example, one program mentioned that barbers could earn up to $250,000 annually. According to the Bureau of Labor Statistics, 90 percent of barbers earn $43,000 per year.
  • One admissions representative undermined the financial burden of student loans, implying that defaulters cannot be held accountable for missed payments
  • Admissions representatives engaged in aggressive marketing strategies, pressuring the undercover agents to sign contracts even if they weren’t ready to make a decision.

Although the names of the 15 for-profit colleges remain confidential, the surveyed programs were in a number of disciplines, offering both associate’s and bachelor’s degrees in subjects ranging from business to cosmetology. This information coincides with an education record.

According to the Bureau of Labor Statistics, 70 percent of high school graduates from the class of 2009 were enrolled in a two-year or four-year program when surveyed in October ’09 — the highest number in United States history. While this is a figure worth celebrating, it is also indicative of a growing issue – proper career exploration and planning.

How many of these students are making informed career decisions when choosing a program to attend? How many of these students will position themselves to guarantee a return on investment, and how many will drown in debt upon graduation, falling victim to aggressive marketing practices, false career planning advice, and unrealistic expectations about career prospects? Whether or not students have fair access to objective information, they are still responsible for the costs and consequences of their education and career planning strategy.

Of all the concerning questions, how many students, by taking the bait at these fraudulent institutions, are missing out on a career that would have been much more fulfilling and resulted in greater success?

Students have to make adult decisions with real consequences at a very young age. The issue isn’t whether students are mature enough to choose and plan their careers. The issue is around access to solid, credible career coaching for students. As a society, as parents, as teachers, and as students, it is more important than ever that career coaching be provided to all students.

If you’re not investing a substantial sum of money, you are investing a substantial amount of time, so be an educated consumer when shopping for a college. Just as you would compare the economic implications of buying a car, you should compare the economic implications of your degree, college, and program relative to career interests. In addition to looking at rankings, prestige, and marketing materials — regardless of whether you are looking at a nonprofit or for-profit college — weigh the economic and educational return on investment. Our students are our future’s most valuable asset, so let’s position them to be successful.

A GREAT OFFER TO READERS OF THIS BLOG – UNLIMITED ACCESS TO STUDENT RESOURCE CENTRAL™ FOR ONLY $19.95: The Career Coaching for Students™ website has an extensive private area for career and educational research that is normally reserved for our individual and workshop clients. Each resource has been evaluated for its quality, value and ethical representation of information. We call it Student Resources Central™. Due to the new, alarming information about corrupt “for-profit” institutional practices, we are offering the full Student Resources Central site to parents** and students for $19.95 per access license. This is a unique offer and the access has no expiration. If you are a high school administrator or teacher and would like to gain access to the site for all of your students we offer the same price to you also. This one-time purchase provides access with no expiration. To buy an access license go here. Aren’t sure it is worth it? We guarantee your satisfaction* or we’ll give you a full refund and we’ll eat the credit card fees.

*Guarantee will be honored for 30 days. After 30 days we figure you found the site helpful.
**This offer is not available to professionals or organizations that offer career guidance services, tools or products. For more information on becoming a Career Coaching for Students™ Licensed Facilitator which includes full rights to use Student Resource Central  with all of your customers contact Carl Nielson at 972.346.2892 or visit our Coach Facilitator information page on the website.