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Is FastWeb Worth the Trouble?


FastWeb has done a great job of marketing. Even this not-so-complimentary article is giving them publicity. The saying “any publicity is good publicity” fits when trying to assess the value of FastWeb and other “for profit” Internet marketing portals. Stick with me to the end of this article for some excellent resources.

Working through the FastWeb site, I quickly found the volume of personal information requested to get going—from the student’s prospective major to grade-point average and ethnic heritage and much more – was a marketer’s dream come true. Steve Boyce, director of marketing for FastWeb (which started as an independent company but was acquired by the job-placement site Monster.com in 2001), explains that it’s necessary to link relevant scholarships to applicants. If customers agree to release that information, FastWeb shares all of your data with third parties (who pay them good money for your data). According to the FastWeb privacy policy, recipients include “data aggregators” and marketers compiling lists to sell to colleges, for-profit vocational institutions and even the military.

Before seeing the scholarships, the site required me to click “no thanks” to offers from survey companies, online universities and U.S. Navy recruiters. Boyce says that FastWeb tries to maintain a proper balance between users and advertisers who fund the business, but the pushiness of the ads gave me the impression that FastWeb knows that its users won’t bail because they’re desperate for college funds.

Once you get to the scholarships FastWeb finds for you, how many are really worth pursuing? Put aside for a moment the esoteric nature of some of the grants, like the $1,500 scholarship for duck-calling. The Internet’s instant access to information about potential awards, as well as the desire of sites like FastWeb to list thousands of opportunities, has led to an abundance of what are called “promotional scholarships”. These are very inexpensive marketing strategies for a company to woo customers under the guise of kindness to a worthy young person. Since FastWeb doesn’t rate the quality of its scholarships, the listed scholarships are positioned as just as valid as more-traditional, less-exploitative grants. There also seems to be know real way to confirm a scholarship was ever awarded. It would be nice if there were a clearing house that certified the scholarship and verified the money was actually paid out. (Boyce says that the site is working on a system to identify and explain the promotional scholarships.)

Donald Heller, director of the Center for the Study of Higher Education at Pennsylvania State University, says that applying for scholarships found on FastWeb and similar sites isn’t worth the effort for most families.

Scholarship Success - Money is Out There!A case in point is the Coca-Cola College Bound Contest, brought to you by the Chuck E. Cheese pizza operation. The winner gets $25,000 toward a college fund. To qualify, you are asked to register for the “Chuck E-Club,” thus opening one’s IN BOX to a stream of offers from the company. (Tucked in the bottom of the Web page was a link that allowed you to enter the contest without joining the club.) According to Chuck E. Cheese spokesperson Brenda Holloway, more than 1.6 million contestants signed up for the contest. She doesn’t specify how many of those joined the club (typically in contests, the majority of entrants take the suggested path), but did say that the club’s population rose. That’s hundreds of thousands of new Chuck E. members, at a nominal cost to the company compared to other types of marketing. And only one person receives a scholarship. They’ve redefined the saying “one in a million odds”.

Many of the FastWeb offers ask entrants to write essays—in the aggregate, students spend millions of hours creating themes that will pay off to only a very few. Sometimes the assignments appear to be a form of indoctrination, like the ones offered by the Ayn Rand Institute to expound on issues in “The Fountainhead” or “Atlas Shrugged.” Then there is the $250 prize given to the best essay based on the themes of the book “High School’s Not Forever”—a gift offered by the book’s authors.

One of the more ubiquitous scholarship sponsors on FastWeb is a company called Brickfish, which often asks students to compete for small grants ($500 or less) by making a video or blog post involving a consumer product that pays Brickfish to run a marketing campaign. “Offering a scholarship program sends a positive message, one of good will,” says Brickfish CEO Brian Dunn. And though college costs are high, modest prizes are sufficient to get the reaction Brickfish wants. “Oddly enough, people react better to smaller amounts-—they think they’re more likely to win,” Dunn says.

Donald Heller, director of the Center for the Study of Higher Education at Pennsylvania State University, says that applying for scholarships found on FastWeb and similar sites isn’t worth the effort for most families. “The real action is in the dollars given by the institutions themselves,” he says. (FastWeb’s Boyce says he has no statistics to prove it, but “anecdotal evidence suggests we are helping students meet their goals.”)

As for my own family’s strategy, my wife has become an expert on completing the necessary FAFSA forms and following the specific college financial aid process that most colleges post on their website. We also keep an eye out for scholarship programs related to our kids activities (Boys Scouts, Girl Scouts, Athletics, local/community) that don’t involve competing with FastWeb’s 38 million registered users. We also found Pete Becker’s e-book, The College Financial Aid Game: How to Get Your Fair Share to be a refreshing guide and explanation for how “to get your fair share”, which is found on our resources website.

Like Pete Becker, I found  Linda Byerly, a dedicated volunteer blogger, writes words of wisdom at http://scholarshipcentral.wordpress.com/. You might check her articles out.

Lynn O’Shaughnessy is also providing an interesting blog called The College Solution and has a great article titled “Are These Financial Aid Letters Misleading?.

And last but not least, I have compiled a definitive list of Financial Aid and Scholarship books that you can find at Amazon.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

What Advice Did Successful People Receive? Sounds Like Great Advice for Teens


Business Insider.com recently posted snippets of advice that highly successful people received from mentors as they were growing and developing. As I read each one, I felt like they were speaking to teens (or should have been). Yet, the quotes were pulled from speeches, articles and interviews intended for adults already in mid-career. Since most teens don’t have Business Insider que’d up as an RSS feed I thought I’d post the quotes. You can click on the link above to go directly to the article.

Also, if you are looking for more in the “advice for success” you can find some great videos including Steve Jobs infamous 2005 Stanford college graduation commencement speech posted on the Career Coaching for Students “Got Motivation” page.

Great advice and motivation videos - best motivational videos

1. Terry J. Lundgren, CEO, Macy’s
Gene Ross, the man who recruited Lundgren at Bullock, told him: “You’re not going to do this forever. There’s a finite amount of time you’re going to be doing this. Do this really, really well. And if you do this really, really well, everybody will see that, and they’ll move you onto the next thing. And you do that well, and then you’ll move.”

2. Richard Branson, founder and chairman, Virgin Group
“My mother always taught me never to look back in regret but to move on to the next thing. The amount of time people waste dwelling on failures rather than putting that energy into another project, always amazes me. I have fun running ALL the Virgin businesses — so a setback is never a bad experience, just a learning curve.”

3. Marissa Mayer, VP, Google
“My friend Andre said to me, ‘You know, Marissa, you’re putting a lot of pressure on yourself to pick the right choice, and I’ve gotta be honest: That’s not what I see here. I see a bunch of good choices, and there’s the one that you pick and make great. I think that’s one of the best pieces of advice I’ve ever gotten.”

4. Lloyd Blankfein, chairman and CEO, Goldman Sachs
His boss at Goldman during the 1980s told him:
“First, it’s good to solicit your people’s opinions before you give them yours. And
second, your people will be very influenced by how you carry yourself under stress.”

5. Maureen Chiquet, Global CEO, Chanel
Mickey Drexler, CEO of Gap at the time, told Chiquet:
“I’m going to give you some important advice. You’re a terrific merchant. But you’ve gotta learn to listen!”

6. Tory Burch, co-founder and creative director, Tory Burch
“When I started my company, many people said I shouldn’t launch it as a retail concept because it was too big a risk.They told me to launch as a wholesaler to test the waters — because that was the traditional way. “But Glen Senk, [then] CEO of Urban Outfitters and a mentor of mine … told me to follow my instincts and take the risk. I wanted to create a new way of looking at retail.”

7. Eric Schmidt, executive chairman, Google
“Find a way to say yes to things. Say yes to invitations to a new country, say yes to meet new friends, say yes to learn something new. Yes is how you get your first job, and your next job, and your spouse, and even your kids.”

8. Sheryl Sandberg, COO, Facebook Sheryl Sandberg COO Facebook
When Sandberg was thinking she wouldn’t accept an offer to be Google’s general manager, Eric Schmidt told her, “Stop being an idiot; all that matters is growth.” She says that’s the best advice she ever got.

9. Larry Page, co-founder, Google
“In graduate school at Stanford University, I had about ten different ideas of things I wanted to do, and one of them was to look at the link structure of the web. My advisor, Terry Winograd, picked that one out and said, ‘Well, that one seems like a really good idea.’ So I give him credit for that.”

10. Howard Schultz, CEO, Starbucks
“Jim Sinegal, the founder of Costco, gave me fantastic advice because we were going down the wrong track. We brought him in to look at our plan and he said, ‘You know, I don’t want to be rude but this is exactly the wrong thing to do.’ This was my idea, and he was right. “His advice was the cost of losing your core customers and trying to get them back post-recession would be much greater than trying to find new customers, so we completely shifted.”

11. Maria Bartiromo, anchor, CNBC
“My mom says, ‘You have to have alligator skin. You can’t believe the good stuff, and you certainly can’t believe the bad stuff’ and that’s something I’ve come to accept. “So when I see someone say anything nice about me in a magazine or anywhere, I probably won’t read it, because I don’t want to be in a place where I start believing my own press releases.”

12. Richard Parsons, former chairman, Citigroup
Steve Ross, the former CEO of Time Warner, told him:
“Just remember, it’s a small business and a long life. You’re going to see all these people again.”

13. Jennifer Hyman, CEO and co-founder, Rent The Runway
“Just do it. There’s no benefit to saying, ‘I’m just doing this because it will get me to this new place,’ or ‘I’m just going to go into this analyst program because it will prep me for X.’ “If you’re passionate about something, go for it, because people are great at what they love and when they’re the happiest.”

14. Edward Rust Jr., chairman and CEO, State Farm
“[My father] had the uncanny ability with just a couple of little phrases. One: ‘You know better… don’t you,’ and ‘you can do better… can’t you.'”

15. Joe Uva, former CEO, Univision
“Always have the courage of your convictions. Always state what’s on your mind. Follow your gut. And observe what other people are doing around you.”

16. Mohamed El-Erian, CEO and co-chief investment officer, PIMCO
“I remember asking my father, ‘Why do we need four newspapers?’ He said to me, ‘Unless you read different points of view, your mind will eventually close, and you’ll become a prisoner to a certain point of view that you’ll never question.'”

17. Kenneth Burdick, president and CEO, Blue Cross & Blue Shield of Minnesota
Burdick received this message from various successful people he has met:
“Surround yourself with good people. And part of that is surrounding yourself with people who think differently than you. Surrounding yourself with people who have different experiences than you. In business, it’s all about the team.”

18. Steve Schwartzman, chairman and CEO, Blackstone Group
“[My high school] coach, a 50-year-old named Jack Armstrong … would shout, ‘Remember—you’ve got to make your deposits before you can make a withdrawal!’ …”Coach Armstrong came to mind in one of my first weeks on Wall Street, 35 years ago. I’d stayed up all night building a massive spreadsheet to be ready for a morning meeting. … The partner on the deal, however, took one look at my work, spotted a tiny error, and went ballistic. “As I sat there while he yelled at me, I realized I was getting the MBA version of Coach Armstrong’s words. Making an effort and meeting the deadline simply weren’t enough.”

19. Peter Swinburn, president and CEO, Molson Coors
“The then-big boss asked me to go and do basically a turnaround job. And he said, ‘I don’t mind what you do, as long as you don’t do what we’ve done before.'”

The Worst and Best Paying College Majors – Are we asking the right question?


Are you driven by high earning potential? I mean real money. Payscale.com recently published their 2011/2012 salary survey by college major. I guess when you have data you can do anything with it.

For some college majors, for some people, the Payscale.com survey data is meaningful. For it to be useful, it has to be a specialized major that connects (strong correlation) to a specific type of work. For example, it is likely that those who complete an undergraduate degree in Elementary Education are teaching elementary education. In that scenario, the Payscale survey is meaningful and helpful. If you are fully self-aware, understand what a career in elementary education entails (what soft skills, continuing education, etc. are required)  and see yourself as a good fit to the job/career, then you can expect to earn right around the median (geographic differences will explain most of the higher or lower pay range). Money won’t be a personal motivator for that career. However, helping others is a personal motivator for the Elementary Education Teacher career path. What that means is that the job of Elementary Education Teacher rewards “work” that helps others.

If you look at the survey list of college majors, there is one fundamental flaw. The data does not take into account what the person is doing job- and career-wise. Isn’t that the better (more valid) question? How you get there is insightful but not predictive of your potential income as much as “what” you do in your career.

I had a boss back in the ’80s by the name of Don J. Redlinger. He was actually my bosses’ boss. Don was business unit VP, Human Resources. His income, including stock options, put him on a trajectory to being a millionaire. He later was promoted to SVP, Human Resources for the entire multi-national Allied Signal corporation. He was in his 30’s at the time. What degree did Don have? A B.A. in History. Looking at the listing of college majors based on mid-career median income, Don should have been at about $69,000. If he had received a degree in Human Resources, his salary might have been around $62,600. Both are wrong. His degree was a strategic choice along with the college he went to. “What” he was doing was most important and relevant to his income. The industry he was in, and the career path he pursued are much greater predictors of income. How he got to the VP position early in his career has a lot to do with the “total package” which includes your “talent” as well as what you did back in high school, college, internships and early jobs out of college.  My learning – a B.A. degree in History can be extremely valuable across a broad range of careers. Your talent and your strategy determine how well you leverage the degree.

Let’s look at another example – a long-time colleague and client of mine, Freddye Silverman. Freddye has a B.A. degree in  Spanish and M.Ed in Spanish and Education. So what is she doing today, 20+ years since her completion of her education? She is Vice President, Eastern Region at Jeitosa Group International. She is a respected and recognized leader in the HR technology solutions field who has more than 25 years experience as a practitioner and consultant in HR IT.  Freddye also has a teaching background in foreign languages which “enhances her global view”. Prior to Jeitosa she was VP, HR Technology Solutions for Cendant Corporation.

Because she has been a long-time client of The Nielson Group (corporate consulting where we use assessments to coach professionals and executives and assist with evaluating candidates during the hiring process using assessments), Freddye has been assessed using the same assessments used in the Career Coaching for Students program. When she reads her assessment results, she quickly says, “this is who I’ve been all my life“.

We know a great deal more than we did 20+ years ago about measuring personal talent and job matching. In Freddye’s case, what we now know, if used back then, might have suggested she look at a double major, Spanish (foreign language is a passion of hers) and Business Management, specializing in IT project management. Instead of starting her career in teaching (she is “behaviorally” a good fit for teaching/training as well) she might have gone directly into a corporate environment where her income in those early years might have been higher and she would have experienced much greater passion for what she was doing.

Hierarchy of Personal Motivators

Freddye's Personal Motivators

Behavior Insights Wheel

Freddye's Behavioral Style

For Freddye to have remained in teaching (lower pay, help others), her Social motivator (see chart above) would have needed to be much higher and her Utilitarian much lower. While Freddye may not have recognized the forces at work, she has the kind of behavioral style that “easily recognizes and accepts the need for change”. She isn’t one to stay in a situation that doesn’t excite her. She made a career shift early on. Over 50% of the population (including student populations) do not have a behavioral style that can shift as easily and dramatically as Freddye’s.

Many adults are in roles they chose while in college – by default. For those where the choice was a good one (the job’s talent demands fit the person’s talent make-up) it worked out well. For those that weren’t so lucky (around 50%), the chance of watching ten or more years tick off while they feel less than fulfilled and mediocre is high. Choosing a major based on “earning potential of that major” isn’t a good strategy.

We can’t predict the future. But we can do a much better job of helping students look at careers/jobs that match their talent design (behaviors, motivators, sometimes referred to as personality). If a student has a clearer idea of what makes them excited to get up in the morning and how the work they do feels natural to them, they will be much more likely to be successful. Money is one type of reward. There are other types of rewards that are equally powerful and important for success. Look at the job or career-match to your talents rather than the income potential of a major as a first step. Then look at the possible educational strategies that will support your career aspirations. If your career choice is aligned with your talent, any major that allows you to enter that career will work.

Degrees
Degrees
Methodology
Annual pay for Bachelors graduates without higher degrees. Typical starting graduates have 2 years of experience; mid-career have 15 years. See full methodology for more.

By the way, there is no “best major” for a Sales career (see article about groundbreaking research on top performing sales professionals) yet, sales is one of the highest median income career paths. The type of sales and choice of industry are much greater predictors of potential earnings.

Best and Worst Undergrad College Degrees by Major - Are we asking the right question?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Fear of Failure, Success, the Unknown: Which One Controls You?


Your key to successFear of Failure. Fear of Success. Fear of the Unknown. Any of these can be the handcuffs for teens looking at the future and wondering what it holds. What career direction should I pursue? What educational strategy is best for me? What college should I choose? Any of these questions can play an invisible role in hindering pursuit of our potential.

High school academics doesn’t reveal much when it comes to identifying those that have a fear that hinders their success. A student can excel in academics, even be labeled “most likely to succeed” by their class mates. Yet, we see many of these enter college, change majors multiple times and procrastinate as they approach college graduations.

Teens that are academically performing at a level lower than their potential may also be challenged with fear. Today’s educational system allows just about anyone to excel if they have the ambition. Most students are very bright and capable regardless of their academic standing. If they missed developing the foundation for success in reading, writing, math, it is harder to show academic excellence but that does not change the fact that they are likely very bright.

If fear is playing a role in limiting a person future, it is helpful to understand which fear it might be. Fear of success, fear of failure and fear of the unknown are reviewed in this article. A few strategies are also offered for conquering the fear.

Fear of Failure

Fear of failure is related to fear of criticsim and rejection. Successful people see failure as simple feedback and nothing more. Unsuccessful people or those not moving forward look at mistakes as permanent and personal.

Most people self-limit themselves. They don’t achieve a fraction of what they are capable of achieving because they fear they will fail.

Fear of Success

Fear of success can be just as paralyzing as fear of failure. Many people fear success because it tests their limits and makes them vulnerable to new situations. Even worse, success can expose weaknesses and force people to deal with their flaws.   Success is scary because it involves change.

For people with a fear of success, the internal feelings when thinking about the possibility of success are very close to what is felt when we are failing at something. Success can be intimidating and hard to handle. With success comes more challenges and responsibilities – and that can be threatening.

Sometimes people fear success because they don’t know if they can live up to their achievements. They don’t think they’re good enough or smart enough. They’re afraid they don’t have what it takes to rise to the challenge, and they don’t know if they can sustain their success.

There is another condition that feeds the fear of success. Many of us have been conditioned to believe that the road to success involves risks such as “getting one’s hopes up” – which threatens to lead to disappointment. And many of us-especially if we’ve been subject to verbal abuse-have been told we were losers our whole lives, in one way or another. We have internalized that feedback and feel that we don’t deserve success. Even those of us who were not abused or otherwise traumatized often associate success with uncomfortable things such as competition.  Take a simple Fear of Success quiz.

Fear of the Unknown

Fear of the unknown is a peculiar condition in most of us, where we find ourselves freezing up as we think of embarking upon something we are not acquainted with.  Fear of the unknown can leave a person in a frozen status. They are afraid of entering and exploring the new ground, because they think they might get in trouble. They are afraid of losing what they already have by jumping into the unknown.

Fear of the unknown is a common phenomenon with young people, when they don’t wish to accept or pursue anything unfamiliar. There is a certain safety radar in our body that keeps us alarmed of the various dangers that come into our life.  These safety limits are learned during our growing years as a child.

While as a child we were often restricted by our parents or taught to fear unusual situations. We then become apprehensive about meeting anything new and foreign. This fear, in a way, restricts an individual into a particular fenced area of the “known”, depriving him from the excitement of meeting the future with enthusiasm.

If allowed to persist, the fear can ultimately lead to a very restricted lifestyle, devoid of the various essences in life. They know what they should be doing, but they can’t take action because they think there is a risk involved with this big life transition.

The Internal Conflict Between What You Want and What You Already Have

Yes, you will be leaving your well known life and begin to embrace a totally new lifestyle. But, here’s something that’s worth thinking about: Aren’t you already in trouble? What urged you to search for your true passion? Aren’t you hungry for a meaning in your life? Aren’t you already feeling the fear of being lost and wandering aimlessly through life lacking a real purpose? Are you happy with the idea of doing work that has no meaning and wasting your precious time doing something that doesn’t really matter to you?

Be Smart About FearSo what can you do?

If you think you have a fear of failure, start looking at life with a new paradigm: there is no failure, only feedback. The only way we learn is through trial and error experience. The only way you have learned anything is through mistakes. The only way to be successful is to learn (fail).

To overcome the fear of failure, first take action. Bold, decisive action.  Fear of failure immobilizes you. To overcome this fear, you must act. When you act, act boldly.   Action gives you the power to change the circumstances or the situation. You must overcome the inertia by doing something. What would you do if you knew you could not fail? As the Nike commercial says, just do it. If it doesn’t work out the way you want, then do something else. But DO SOMETHING NOW. Second, be persistant. Successful people just don’t give up. They keep trying different approaches to achieving their outcomes until they finally get the results they want. Third, don’t take failure personally. Failure is about behavior, outcomes, and results. Failure is not a personality characteristic. Fourth, do things differently. If what you are doing isn’t working, do something else. There is an old saying, “if you always do what you’ve always done, you’ll always get what you always got.” If you’re not getting the results you want, then you must do something different. And finally, look for possible opportunities that result from the experience. Napoleon Hill, author of Think and Grow Rich, says “every adversity, every failure and every heartache carries with it the seed of an equivalent or a greater benefit.” Look for the opportunity and the benefit.

If you think you have a fear of success, first differentiate between feelings of excitement (positive) and a “trauma reaction.” Think of a time in your past when you were very successful. Recall your body’s physical response. Perhaps your heart rate was up. What other physical responses can you recall? Now think of a time when you failed and the failure was a public embarrassment. What was your body’s physical response? What we’ve found is that failure (stress) and success (excitement) produce similar physical reactions in our body. So differentiate your feelings of success as positive, not negative.

Second, look for actions or behaviors that are self-sabotaging. For example, partying or watching TV the night before the big exam or presentation at school, or you somehow always ruin the opportunity for a good night’s sleep. Third, stop procrastinating. Putting projects, assignments, or duties off while you take care of non-essential fluff or “make-work” chores can be a sign of fear of success. If you putter around instead of taking care of business, you may be subconsciously sabotaging yourself.

Fourth,  stop talking about it and start doing. Sometimes certain behaviors look like laziness, but they reveal a fear of success. For instance, you may talk about your life dreams and goals all the time, but you watch TV every night and surf the Internet for hours every day. You never actually take practical steps or exert self-discipline to move in the direction of your goals.

And last, stop creating negative, pessimistic talk. Fear of success can involve an extremely negative perspective of life. “What’s the point of dressing up for the job interview? I probably won’t get it anyway.” Not trying – and focusing on all the things that can go wrong – is self-sabotaging behavior.

If you think you have a fear of the unknown, first know this type of fear is not that fatal to an individual, yet it should definitely be remedied in order to enjoy a healthy life. For that, first of all, we have to turn the unfamiliar into the familiar.

This can be successfully achieved through meditation and by playing upon our imagination. Our mind does not care for any restriction. Neither does our imagination. Our thoughts and imagination, if applied, can definitely solve much of the problem of the fear of the unknown. As Steve Jobs says, “You’re already naked, so there is no reason why you don’t follow your heart”.

The only way to beat the fear of the unknown is to take the first step. If you’re afraid of getting in trouble, remember that you’re already in a bigger trouble by not following your heart. If you listen to the voice of your fears, you’ll live an empty life. But, if you listen to the voice of your heart, you’ll live a remarkable life.

Take the first step and beat your fears. There is nothing to lose and everything to gain.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Ask for a Favor


Career Coaching for StudentsMost people often hesitate to ask for help because they worry about being intrusive or appearing needy. The truth is that it’s innately satisfying to help others, and most people want to help. Adults especially enjoy helping up-and-coming teenagers that are showing personal accountability and self direction. As you evaluate potential careers, ask adults for favors.

Ask for help in finding and meeting people in your area of career interest. Asking can be a powerful way to get people become invested in your success.

Most people don’t realize the size of their network. And for those that do, very few leverage their network effectively. How large is your network? To find the answer, write down in three columns all of your friends‘ names, your family‘s names and your “professional contacts” that you can think of in a 10 minute timed period (set a timer). For example, I am considered a professional contact, feel free to put me down on your list.

Work on this list until you feel you’ve exhausted your thinking. How many people did you list? Now consider this, what if every person you wrote down had an equal number of people in their network that you have in yours? Some will have more. But let’s use your list count. Take your list count and multiply by the same number. The answer is your true available network.  For example, if you have 45 people in your list multiply 45 x 45 = 2,025. You now have a significant network that will most likely help you contact the right people in your area of career interest.

Be bold enough to use your network. They want to help.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Mountain Top or Dung Heap?


Dung Heap is smelly and dirtyMy colleague Steve Straus provided this insightful thought provocation to his newsletter subscribers. Adults appreciate the distinction Steve provides around being on the Mountain Top vs. being on a Dung Heap when it comes to one’s career. But do high school students see the distinction? Are parents sensitive to the lesson’s in Steve’s message?

“There are many paths to the mountain top” is an ancient bit of wisdom which means don’t get too enamored with the path you’re on, believing it is the only way. If your path works for you, use it.

Let others choose their own, if theirs works for them. It’s an interesting thought, applicable to careers, study, leadership, and families.

However, there is a problem that many who have taken the upward journey have learned. They have discovered, once reaching the top, they were climbing a dung heap. They found themselves dirty, smelly, and exhausted, and looking ‘over there’ at the real mountain top.

Before embarking on your journey make sure of your destination.

Coaching Point: Have you been pausing periodically to take a deep breath and notice the smell of your mountain?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.

Career Exploration Requires Developing a Personal Idea Network


TED logoSteven Johnson has a great presentation on where ideas come from that has been made available on TED. Taking his message and applying it to career exploration for high school or college students seemed like a fun exercise.

At the end of his presentation, Johnson states “chance favors the connected mind”.  Now shift your thought to people who are successful and happy in their careers. How did these people find their career? Did it come to them in a dream when they were very young? Perhaps it came to them through a high school class. Or from a discussion with one of their friends. Johnson’s research suggests eureka or light bulb moments, a single event, isn’t how people “found” their career match.

The key to success is in the connected mindInstead, Johnson makes a case for the development of an idea network in the brain that leads to “favor”. So if you can make the assumption that the hypothesis “chance favors the connected mind”  is true, you might find that most people that are in highly successful and enjoyable careers didn’t have a eureka moment. Instead, they experienced a process or journey that promoted exploration of career choices in a networked environment.

The idea of a “connected mind” for career exploration suggests the combination of self-awareness about what in the world motivates you, how you like to do things, people that can offer expanded perspective about careers and information resources such as Student Resource Central on the Career Coaching for Students website and a students’ extended social media network.

A Common Misstep
Exploring potential careers of interest comes before researching educational options including choosing a college. Many students choose a college, university or trade school based on many invalid considerations such as football team success, where friends are choosing to go or the beauty of the campus (I could go on).  Why do they do that? I see two primary reasons:

  1. No access to credible career exploration tools and strategies
  2. Effective career exploration requires work
  3. Without “credible” career exploration tools and strategies, blind faith about what that work will produce is required

What if there were personality and interests assessments that were so valid and reliable for increasing self-awareness and identifying potential career choices they eliminated the need for “blind faith”? What if that led to motivation to do the work to investigate high-potential career interests?

So you’re ready to research educational options and choose a college
One exercise that high school students can do to expand their connected mind for choosing a college is use their Facebook extended network to find students attending a particular college of interest. With Facebook for finding those students and Skype for connecting easily for a chat, it is easy to learn about a particular college or university from the inside. Even better, ask those students attending your school of interest to help you connect with students in the specific major that you are targeting.

Remember, “chance favors the connected mind”. What are the chances you are choosing a career direction and education strategy that will favor you ten years from now?

Carl Nielson is the developer of Career Coaching for Students™, the premier career exploration program for high school and college students. Nielson is the founder of Success Discoveries (www.successdiscoveries.com) and The Nielson Group (www.nielsongroup.com), a global organizational management consulting firm. Prior to consulting, he served over 20 years in corporate human resources management. He holds a degree in organizational psychology from Texas A&M University. Find Carl on LinkedIn.

If you are looking for true career coaching for students, look at http://www.careercoachingforstudents.net. We offer a high school program and college program. Are you past the college years? Check out free resources at Success Discoveries. Professional career coaching services offered.

Copyright © 2011 Success Discoveries, LLC
Career Coaching for Students™ is a trademark of Success Discoveries, LLC
Life Skills for Students™ is a trademark of Success Discoveries, LLC

Waiting for Superman is Worth the Ticket Price


Waiting for SupermanIf you haven’t seen the trailer or heard any talk show host discuss the new movie Waiting for Superman, I urge you to pause and take notice. It is my hope you go see the movie.

In a newspaper article about employers and educators studying ways to prepare students for work, employer’s were more concerned about students graduating with “soft skills” than having high grades in math and science.

As a nation, we know we need to do things differently to compete globally. Employers are saying many high school graduates, and even college graduates, aren’t coming out as ready as they need to be.

In the work world, where employers are trying to hire the “best and the brightest” (wrong measures are being used to decide that), there are efforts to develop people to be leaders. There are also programs to build effective team and collaboration skills. But when it comes to on-the-job performance, at the personal level, each of us is pretty much on our own.

The fact that each of us is on our own to succeed does not explain success. If it did, we could place anyone in any job, teach skills such as self motivation, self starting and self management and everyone would be successful. Right?

In the work world, some companies use advanced talent assessments to match people to jobs. Those companies have found that when the right person is in the right job the level of performance is so different it becomes a competitive advantage (see The Nielson Group]. The level of success is so significant that clients of The Nielson Group do not want their competitors to know about the assessment tools and strategies.

So where are we going with all of this?

Those employers aren’t hiring the “best and brightest”. They are hiring the “best fit”. So what’s so magical about being a good fit to a job? If you were to take two incoming Freshman high school students with equal grade averages, one was given a career exploration coaching program in 9th grade and the other was not given any valid, useful career guidance, which do you think would graduate higher in their class four years later? If you guessed the student that received the career exploration coaching program you’d be correct.

In the work world, those that are matched to the job are matched based on personal motivators, behavioral fit and skills. They experience self-motivation in the work, have a clear future view of themselves and are able to meet the behavioral demands of the job without undue stress.

In the example of two Freshman students, if a student has been given the opportunity to explore careers that fit their “soft talents”, has developed a high level of self-awareness and has a strong positive future view with a realistic plan for how to create that future, it is likely they will be self-motivated and determined to achieve academically.

Would graduation rates go up signficantly if every high school had a career coaching program? I’m waiting on that data. Right now, it is hard to get. Most high schools will tell you they have a career exploration program. Ask students what they think of their high school career exploration program and they’ll probably say “what program?”.

Career Coaching for Students™ is a program that costs between $350 (home study self-directed program) and $850 (workshops) around the country through certified professional career coaches. If schools were to invest, or partner with local employers for grant money to bring Career Coaching for Students™ into the school, all high school students would have access to a quality, in-depth career coaching program. And the cost? There are so many ways that becomes insignificant. What is needed isn’t money.

What we need are visionaries and influencers. By bringing Career Coaching for Students into the classroom we are helping a student create a vision of their future that they want. Paint a picture of what a student wants and watch out. They’ll do amazing things to get it. When it comes to waiting for superman, I think the student is the only one that can fill the role of Superman.

Parents: Guidance at School May Not Be Enough


Most parents assume that schools are providing the necessary college and career planning guidance to their children. But findings from over 10 years of research studies show that students are not getting the help they need to make good decisions about life after high school.

How Much Counseling Time Does Each Student Get?

38 minutes per year is the estimated amount of time the average student receives from a school counselor on college and career advising. This statistic is based on national averages of student-to-counselor ratios and counselor time allocation research according to a 2005 report entitled “Counseling and College Counseling in America’s High Schools” by Dr. Patricia McDonough.

This of course is an average. While the actual amount of time varies widely by school and by student, interviews with parents show that it is a large concern. Despite the best of intentions, the level of personalized guidance provided is not evenly distributed to all students.

“My child is a solid student. He isn’t at the top of his class, but he’s not struggling either. The school clearly pays the most attention to the students that standout… either at the top, or the bottom. If you aren’t in one of those groups, you fall between the cracks,” said the mother of a senior from a large Connecticut public high school.Many schools use an online Internet based program to meet career guidance requirements.

“My son is at the top of the class. If his Dad and I hadn’t been involved, he wouldn’t have received any career guidance and would have been very limited in the colleges he considered. He’s a self-starter, Eagle scout, athlete and academically successful but career and college planning requires professional and parental support. We enrolled him in a program for high school students called Career Coaching for Students™. That made a real difference for him and us.”

Not Enough Counselors… Too Many Demands

A quick look at the student-to-counselor ratios across the nation shows that there simply are not enough guidance counselors at each school to support the volume of students and all the demands placed on the counselors. Schools have used online Internet programs to fill the gap.

According to Dr. McDonough’s report, the American School Counselor Association (ASCA) recommends one counselor for every 100 students, or a 100:1 ratio. The real student-to-counselor ratio across the nation’s high schools is estimated to be 315:1. That is three times the recommended level according to the National Center for Educational Statistics (NCES).

In some states, such as California, Minnesota, Arizona and Utah, the average is well over 500:1

Counselors aren’t there to do career guidance counseling

School counselors handle issues ranging from attendance, discipline, drug and alcohol abuse, sexuality and pregnancy, suicide prevention, and personal crisis along with academic testing and a host of other administrative duties assigned to them.

Where does this leave college and career planning services? They are considered “nice to haves” in many schools because the time and resources aren’t there to support them.

Not Only a Public School Issue

The average student-to-counselor ratio in private high schools is estimated to be 241:1 according to the National Center for Educational Statistics. While this ratio is better then the public school ratio of 315:1, it is still over two times the ASCA’s recommendation of 100:1.

Even though private school student-to-counselor ratios are better, parents report that the guidance their children receive is almost exclusively focused on college counseling and placement, not on what the students will do with their education once they graduate.

TIPS FOR PARENTS
Regardless of whether your child attends public or private school, here are some tips to make sure that he/she receives the guidance needed to make wise and informed decisions about his/her future:

  • Don’t assume your child is getting enough college and career guidance at school
  • Find out what the student-to-counselor ratio is at your child’s school
  • Contact the school’s guidance department to learn what kind of personal career counseling is provided:
    • When, what and how much 1-on-1 college guidance is provided?
    • When, what and how much 1-on-1 career planning guidance is provided?
  • Talk with your child. Ask the following questions:
    • Have you taken interest, skills, values, and personality assessments at school?
    • Has the school counselor helped you understand what the assessments mean?
    • Has the school counselor met with you 1-on-1 to discuss career possibilities?
    • Has the school helped you plan your college search based on your career interests?
    • Has the school helped direct you to financial aid and scholarship opportunities?
    • Has the school discussed with your student the connection between high school class choices and the impact it will have on college admissions?

Increase the 1-to-1 support your child receives with personal career and education guidance to help your child sort through his/her best-fit choices. It’s much more affordable than you think. Is there anything more important than your child’s future success?

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching. The Career Coaching for Students™ is offered throughout the country and can be organized as a local workshop. National webinars are scheduled to begin in the Fall of 2010 that combine group and individual attention. Parents are encouraged to participate with their son/daughter. Call 972.346.2892 to discuss details.

New LinkedIn Group to Help Unemployed Find THE Job


This post isn’t necessarily for students, except to say, if you want to find that perfect first job or internship, you need to be networking. The best place to network online isn’t Facebook. It is LinkedIn.  LinkedIn is the “fb” of people in the work world. I established a group on LinkedIn called Student Career Coaching and Mentoring that is specifically for students to network with successful people for career exploration purposes (not to solicit a job).

For now, the rest of this post is for adults in career transition. I hope this helps many people. If you use this please leave a comment about how useful the information was. If you know someone currently UNemployed please forward, retweet, FB the link, etc.

There is a new group on LinkedIn called Linked: Unemployed at http://www.linkedin.com/groupRegistration?gid=3286490

This group is for anyone. If you are employed and on LinkedIn you might be able to help someone find a job just by being a member of the group. If you are a hiring manager or recruiter you might find that perfect candidate.

And best of all, if you are currently UNemployed or for whatever reason in a job search you can:

  • Network with members of the group
  • Take assessments that will help you better articulate your talents
  • Access web resources that might just help you get the job offer. 

Huh?! Take assessments? Articulate my talents? Why do I need to know more about my talents?

You know yourself. Right?

“Wait a minute. Is this a gimmick about self-help books and how self-awareness and emotional intelligence are connected to successful people. I don’t need that sh***. “

Does that sound like you?

Linked: Unemployed is totally free, has no hidden agenda, nor does the group owner otherwise gain in any way from anyone or anything in the group. This is a “give back” program made available through a partnership between Success Discoveries and TTI Performance Systems. So if you know someone who is UNemployed at the moment, get them on LinkedIn and get them to take advantage of Linked: Unemployed today.

Every day that goes by is one more day that could have been much better. Make it a great day unless you have other plans.

Carl Nielson is a professional career coach, creator of Career Coaching for Students™ and managing principal of The Nielson Group, a management consulting firm specializing in hiring and selection, team effectiveness and executive coaching.