Tag Archives: career guidance

What Career Assessment is Best for 14 Year Olds?


talentinsightsforstudents_coverpageWith any assessment used for career matching, it is important that it be valid and reliable. It is also important that it be applied with that same care. When you add age as a criteria, you are simply being more specific about validity and reliability – that is – you are wanting the assessment, the output or report and the process to be valid and reliable for the typical 14 year old.

A Validity score is simply stating how accurately the assessment is for what it measures. A Reliability score is simply stating how accurately the assessment measures the same thing over time. More info on validity and reliability here.

With the Career Coaching for Students™ program for 14 year olds, we use two assessments that measure behavioral style and personal motivation (personal interests, attitudes and values). Behaviors and Motivators are two areas of talent that have extensive career matching data and are two areas that employers look at with assessments to determine job matching of candidates. The assessment we use, Talent Insights for Students™, is highly engaging and serves to bring exceptional clarity about the students strengths and interests based on behavioral style and personal motivators. For both areas measured, the validity and reliability for anyone who has an 8th grade or higher reading ability is very strong.

The next concern is about the assessment output or client report. Any assessment that produces a simple list of job titles is not going to be helpful. In fact, it can be damaging or at the least discouraging. Without guidance, many teens will “check out” once they receive a list of job titles that appear to be nonsensical, even if buried in the list are some good possibilities. One or two erroneous, nonsensical job titles or a list of 50 titles without a way to reduce the list most likely invalidates the entire list from the student’s perspective. Engaging the student means giving them information and a process for working with that information.

An excellent assessment report will provide insight to the student in a manner that produces very high “face validity”. Face validity is the simple reading and agreeing by the recipient. From the parent’s perspective, parts of the Talent Insights for Students report, specifically the behavioral section, will be easily validated this way by the parent. However, parents report learning a great deal about their child when they read sections of the report that cover the student’s personal interests, attitudes and values. The typical statement by parents that we hear is “I had never thought of that before but now it makes perfect sense“. These personal interests and values are sometimes called the “hidden motivators” only because they aren’t easily recognized when observing the behaviors of a person. A person’s motivators tell us why they do something. A person’s behavioral style tells us how they do something (observable).

The next critical component for 14 year olds is the career evaluation process. The process or steps the student [and career counselor] is provided in the program guidebook should empower the student to easily narrow the entire world of opportunity. Through a proven and easy-to-follow process, the student identifies career possibilities from their behavioral style and motivators. The goal of the process is to filter a larger list of high-potential possibilities into three to five high-potential career options that they are “positively curious” about. The student then performs high-level research on each to determine a top interest with 2 or 3 strong backup career interests. Students use the #1 choice to dive deep on the research, talk to people in the career, job shadow, flush out education requirements, college major, best school choices, etc. At any time they can switch to their #2 or #3 choice knowing any of the choices are a strong match to their talent profile.

The key for the 14 year old is that the assessment is valid and reliable with 8th grade reading comprehension, the output provides an excellent opportunity to build self-awareness and the process is engaging and valid from the students’ perspective. Studies show the behavioral style and motivational design of an individual is well developed and relatively stable by the teen years. The student’s behavioral style may shift slightly by the time they graduate high school but not much. This slight behavioral shift will not alter the usefulness of the career interest process used in the Career Coaching for Students™ program.  

Want more information about Career Coaching for Students? Let us know!

Carl Nielson is the founder of Success Discoveries and creator of the Career Coaching for Students program. Carl is also a consultant to large, multi-national companies and small-family-owned businesses, providing applicant assessments, executive coaching and organizational development services.

Is it time to revamp career guidance in schools?


As a corporate management and organizational development consultant with over 25 years of hiring, firing, training, coaching and development, I find a mixed population when it comes to people with clear, passionate career direction and those without that clarity and passion. My observations and various academic, corporate and government surveys suggest more people fall into the latter category. Yet those in positions of authority within the secondary and higher education career guidance field seem satisfied with the status quo.Is it time to revamp career guidance in schools?

What has changed over the past 30+ years in career counseling in most schools can be summed up in three letters: WWW. Schools are now offering students an online portal to career information. Most of these programs offer personality assessments that point the student to Holland codes.  So if that is an appropriate assessment for students, how many employers use Holland code type assessments to match people to jobs? My informal scan came up with zero. 

Why revamp career guidance in schools?
I’ve listed some reasons (goals and rewards) that support an effort to revamp career guidance in schools.

  • Higher student self-esteem
  • Higher academic achievement across all student populations
  • Better choices for higher education
  • Shorter time in higher-ed (a change in majors delays a student by at least one semester)
  • Lower student loan debt
  • Higher quality workforce
  • Greater job satisfaction
  • Improved society
  • Higher personal income
  • Higher quality of life
  • and greater employability in a passionate career

Career Guidance redefined.

Career guidance starts with bringing self-awareness to the student. This is minimized by schools, or, if attempted, counselors use personality assessments with relatively low validity and reliability. The typical public school administrator thinks they do not have the budget to consider highly reliable, valid assessments and properly conduct counseling or coaching with each student. As one administrator explained, “we need to leave something for the parents to do”. Colleges and universities are found to have very few resources as well. Many continue to use the Myers Briggs Type Indicator as the tool of choice for expanding students’ self-awareness.   

With solid self-awareness, a valid connection needs to be made to career possibilities. Most students get off the train at this point. They didn’t find the “personality assessments” valid (face validity is critical) and found the career suggestions from the assessment report made no sense. The reality is that making the talent-to-career connection requires the help of a professional career coach or a well-developed career coaching program that guides the student through the process.

From initial investigative research to in-depth career analysis, the ability to research careers has been improved drastically thanks to the Internet. However, left on their own, students find the Internet is a rather large, disorganized information bank that has the potential to get the researcher distracted or totally lost and confused. Students don’t need a Google list of Internet resources or school marketing website disguised as a career guidance site. Internet resources need to be found, evaluated, vetted and categorized in a way that allows the student to stay focused with their research and avoid chasing links to questionable or low-value content.

Career research can’t be defined by Internet resources. At some point, the student must meet people in careers of interest, interview these people, go on job shadowing ventures and get internships working for companies that employ people in his career of interest.  There are several other strategies students can take to learn and identify career choices. Most students don’t complete any of these steps. A very few might do some of this.

Researching ideal careers is half the battle. Today’s students lack skills such as decision-making. Life skills that are learned early support students as they go to college or enter the work world. Life skills are just that, skills learned by experiencing life. However, our culture has changed significantly in the past 30 years. Students do not live in an environment that enables them to develop these life skills the way kids did 50 or 100 years ago. Yet school administrators and parents seem unaware of programs they can use to introduce students to key skills required for success. What are the key skills found in highly successful people? Here is a short list of 18 skills. Which of these aren’t needed to be highly successful? 

  1. Continuous Learning (try this one!)
  2. Personal Accountability
  3. Self Management
  4. Decision Making (Conceptual Thinking, Theoretical Problem Solving, Role Confidence, Balanced Decision Making)
  5. Goal Orientation
  6. Proactive Thinking
  7. Initiative
  8. Project and Goal Focus
  9. Planning and Organizing
  10. Flexibility
  11. Problem Solving
  12. Persistence 
  13. Creativity Innovation
  14. Futuristic Thinking
  15. Influencing Others (Conveying Role Value, Gaining Commitment, Understanding Motivational Needs)
  16. Interpersonal Skills (Evaluating Others, Personal Relationships, Persuading Others)
  17. Written Communication
  18. Personal Drive

What are the chances the typical high school student is being developed in these skill areas? I think it is time to revamp career guidance in schools? Please leave your thoughts in the comment box.

Carl Nielson is the developer of Career Coaching for Students™, the premier career exploration program for high school and college students. Nielson is the founder of Success Discoveries (www.successdiscoveries.com) and The Nielson Group (www.nielsongroup.com), an international corporate organizational management consulting firm. Prior to consulting, he served over 20 years in corporate human resources management. He holds a degree in organizational psychology from Texas A&M University. Find Carl on LinkedIn.   Carl speaks to groups on request and offers parent webinars and seminars for communities.

If you are looking for true career guidance for a student, check out http://www.careercoachingforstudents.net. Are you past the high school and college years? Check out resources and services at Success Discoveries. Professional career coaching services offered.   

Copyright © 2010 Success Discoveries, LLC
Career Coaching for Students™ is a trademark of Success Discoveries, LLC
Life Skills for Students™ is a trademark of Success Discoveries, LLC